Eve is a skincare project with bold modern designs. The packaging for Eve is designed to be exciting and captivating. The branding identity was based around afternoon environments such as 'sunsets at the beach' and 'moonlight' to help the user feel at home after a long day wearing makeup, in the sun or just wanting to feel fresh. All ingredients used are soothing to the skin and nourishing for a luxurious clean feeling. Various colour gradients were used to help emphasize the afternoon environment feeling. For a sleek and modern design touch, this logo is simply eye-catching.
